Galleria Varsi was founded in 2013 by Massimo Scrocca with the aim of exploring the Urban Art artistic movement, and of organizing collective and solo exhibitions to promote public art in Italy and abroad. 

Over the years Varsi has become a place of experimentation where artists have found the space to develop and share their research, extending their potential beyond the surface of city walls. Galleria Varsi has always placed special attention and care to the indoor installations which were created for each show, thus giving artists the opportunity to fully express themselves, and providing viewers an experience rooted in the stories that the artists propose each time. In these six years Varsi has hosted the exhibitions of the most innovative Italian and international artists, including Broken Fingaz, Etam Cru, Waone (Interesni Kazki), Borondo, Sepe, Herakut, Alberonero, Sebas Velasco, Etnik, Run, Sbagliato, Dulk, Daniel Munoz (San) and world-famous illustrators such as the American Jeremy Fish, as well as two historical writers such as Skeme and Blade, who narrated the roots of this artistic movement. Over the years there have been important collaborations with public institutions such as the Municipality of Rome, for the creation of works on the walls of various Roman districts – Tor Pignattara, Primavalle, Torrevecchia, Pigneto and San Lorenzo – involving citizens in the creative process and thus taking part in the beautification of these areas. Varsi seeks to bring the public closer to the world of Ultra-Contemporary Art, combining the work done around the various internal and external projects with a global research on this art form through the sale of unique artworks, the direct production of limited edition screen prints, and a selection of books, catalogs and art books, as well as with its own editorial production. After six years and over 50 exhibitions hosted in two different sites located in the narrow streets of Campo de’ Fiori, Varsi has shifted its interest towards a wider vision, no longer bound within gallery walls. Thanks to the creation of “Varsi Lab”, the Varsi’s work is now focused on the direct production of art, which allows it to enter in full in the creative process, and to become an essential part of it. Varsi’s work has been recognized by leading national and international newspapers, including the New York Times, which mentioned it among the 36 main activities to visit in Rome.


Art Director & Founder : Massimo Scrocca
Curator: Chiara Pietropaoli
Graphic Designer: Paola Pompili SHE LAB
Varsi’s Staff: Roberto Vitale, Roberta Pedroni
Setup Designer: Andrea Ciocchetti (Trasformazioni Urbane), Tommaso Salini (Ala/34)
Photo & Video Production: BlindEyeFactory